Isn’t it a bit creepy that they searched for a picture of you and your wife on the internet? The goal is to create the personal touch. Under typical circumstances I might agree with you, however the front desk staff and manager engaged in conversation that gave them the information they needed to create the WOW experience! people love to have informal communications- so do the same. When a repeat customers stops in, consider giving him or her a spontaneous discount for their continued business. 5 Top Customer Service Articles For the Week of June 17, 2013, The Customer Support Weekend Roundup #9 | Support Ops, 5 Magnetic Retention Concepts + 15 Tools You Can Use Today - Post Funnel, Need a Service Resolution for 2018? There must be a boundary that should not be crossed in delivering CS. By offering personalized service on a consistent basis, it sets a standard of care that your customers appreciate and come to expect. The best customer service is personalized. How nice was that! I say “team” because there were three people behind the front desk, and since I was the only guest checking in, they all three interacted with me. Lucky it was his wife…sometimes they say wife and it isn’t. This was an amazing experience that we’ll remember. Home | Customer Service Articles | Personalize Customer Service to Create Amazing Customer Experiences. Discover marketing best practices, learn how to get the most out of your campaigns and read the latest news about Fivestars. The program is available 24/7 so you can train on your schedule. Brilliant! I was… Amazed! Thanks for staying at our hotel, and we wish you a great day.”. Lisa is a writer at Fivestars, a freelance journalist, and co-owner of a media company, McEwen's Media. What efforts do you make to offer personalize care? Consider rewarding customers for feedback that leads to changes, and give them credit for it on social media, your website and in a thank you note with a small gift certificate. It’s amazing how a few small touches like those you described can cement customer loyalty. In its simplest form it may be just using the customer’s name. Here are some ideas that go beyond the typical “service with a smile:”. Thank you for your comment and sharing your great article. I own a small motel business and we have a limited staff and many times we just can’t get to our phones, and our machine has to take the calls. Mobile Pet Grooming Snip, clip and brush your way to success as a mobile pet groomer. Shepard Virtual Training makes this wish a reality! All Rights Reserved. Have your staff sign birthday cards for your best customers and consider mailing a handwritten note of appreciation to your VIPs a few times a year. Send handwritten notes. Helping business and individuals achieve financial goals. Thank you for sharing. We found that a lot of people would just hang up, and I can’t say I blame them. Share your thoughts in the comment section below. But there’s more to customer service than hiring cheery employees and greeting customers at the door. Courses: The Customer Focus™, Amaze Every Customer Every Time, The Package—Get Customer Focused and Be Amazing, and Five Ways to Create an Amazing Customer Service Experience. Examples of Personal Services Business Ideas 1. The experience is more memorable and customers feel valued. However, some companies – and industries – have seen such value in personalizing customer service that they’ve taken this concept to higher levels. There is one thing that you can do that almost guarantees that your customer will want to come back and do business with you. Customer attention is incredibly important and criminally under-emphasized. But, the gesture makes a major impact when it comes to building trust and relationships – There’s a reason why companies like Starbucks put so much emphasis into knowing and calling their customers by name, especially those who are loyal. Quality customer service is the baseline for delighting your audience, and it's easier to do thank you think. Research shows that major brain activation occurs when participants hear their own names being called. *Ask us about corporate license discounts. “Customer-facing staff need to have the appropriate soft skills and emotional intelligence needed to provide the best customer service. For information contact (314)692-2200 or www.hyken.com. Great customer service plays a vital role in retaining customers and maintaining financial success. Understanding the value of personalized service is important, but so is offering it. Snap their picture and post it on Facebook, or on a bulletin board in your shop. I often wonder why larger hotels (500+ rooms) can’t adopt similar measures. Big or small, there are opportunities for both to shine with their customers! What does it actually mean? How do you offer personalized service? Personalized customer service gives customers a voice. Your drink is on the house today.”. Download our free retail customer loyalty success guide to learn how to drive customers back 2x more. Personalized service. Interesting point about the live wake up call service from the hotel. Great blog. There was a small picture frame, and the picture was of my wife and me! It’s amazing how a few small touches like those you described can cement customer loyalty. There are many ways you can be improved at it Like, mentioning the name of the customer instead of addressing them as Dear Customer. A very good read. Your competitors might be bigger than you, or even offer slight better prices. For information on The  Customer  Focus™ customer service training programs go to http://www.thecustomerfocus.com. There was something else on the tray, and it absolutely blew my mind. A bar might offer a class on wine pairing; a coffee shop can offer classes on brewing the perfect holiday beverages; and a salon could offer a demonstration on easy summer up-dos. Personalized Customer Service Example Actionable Advice. Whilst I love the concept of the ultimate customer experience Shep I would be slightly concerned that a hotel could obtain pictures of my wife & me to put in a frame. I often wonder why larger … Personalized service includes teaching customers new skills. A recent report shows 66 percent of consumers believe customer service is the biggest spending motivator. 68% of customers will stop shopping at a business, consumers are more likely to be loyal to a company that implements their feedback, consumers are more likely to continue doing business with brands that offer loyalty programs, Feature a customer each month on social media. Upon check in, the front desk team built some rapport with me. You’ll also receive his weekly newsletter containing customer service tips, exclusive offers and business articles delivered right to your inbox! Take some notes from these examples of companies with the best customer service …